I am just blown away by the outfits they're showing for spring. The princess aesthetic and sweet whimsy is just everything I think we dream about in a sweet lolita style. While they're still following the usual spring trends such as country-inspired and princess-style (usually popping out in the warm weather), they've completely revamped them. For example: As a show piece, they also included the most gorgeous princess Rococo fan I have ever seen, in all white with ruffles and a white satin bow. They most likely won't sell these, but I'm tempted to try and duplicate the idea.

If I had to pick a theme for this show and perhaps their spring line in general, it would most certainly be fairytales. It seems Baby was interested in reinterpreting several western fairytale classics, with adorable interpretations of Alice in Wonderland, Snow White, 'the twins' (a take-off on Tweedle Dee and Tweedle Dum), Aurora and Snow White. The style they are producing is definitely sweet lolita, but it seems that rather than compete with Angelic Pretty for the next it-print and over-the-top style, they've decided to do their own over-the-top - princess opulence previously only seen in Triple Fortune bonnets and some high-end Gothic brands. These outfits may have been souped up for the runway compared to what you'll find on shelves, but the overall feel is clear: a natural, elegant, and dainty fairytale approach. They seem to have re-evolved Baby into a fresh look at sweet lolita for girls who want complete beauty and fairytales, rather than super sugar and slightly tacky.